With 15 years in product design, I've grown from a designer into a storyteller. My work goes beyond functionality to spark inspiration. Embracing each challenge as an opportunity for innovation and creative thinking, I am driven by my passion for human-centered design. My expertise spans across platforms, including mobile, tablet, desktop, and extensive web-based applications.
Collaboration is the cornerstone of my design philosophy. I work with cross-functional partners and fellow designers to transform nebulous ideas into tangible, impactful solutions. Starting with initial sketches and navigating through complex customer journeys, my approach is holistic. To create experiences that resonate deeply and linger in memory, I integrate intuition and best practices, user research, analytics, and usability testing.
Specializing in interaction design, information architecture, customer journey mapping, usability, prototyping, accessibility, and visual design, my goal is to enhance user experiences with intuitive and engaging designs.